An Indian festival integrated into the gameвЂ™s universe personalizes our narrative and ensures that we tap into the gameвЂ™s dedicated community of players. But the visiting Queen has mischievously chosen to re-gift the Archer QueenвЂ™s previous Diwali gift which results in yet another clash! Everything is as it should be in the Clash universe.ДЄbhishek Gupta, Founder, Sterling AG shares, вЂњAnimation is an engaging medium that helps us build fantastical stories when you add in the tonality of humor into the mix it further strengthens the impact of the content amongst audiences.

The film portrays a protagonist from the game, the Archer Queen preparing to stave off an imminent attack on the village only to realize that the neighboring Queen comes bearing Diwali gifts. The game is set in a universe where opposing factions raid one another for valuable resources. Clash of Clans is one of the few mobile games to surpass 500 million downloads on iOS and Android, while also surpassing a yearly revenue of $1 billion. The action-packed storyline and edgy use of humor ensure that the campaign enthralls its audiences.Д¬lash of Clans is one of the longest-running strategy games played by millions of Indians every day.

The animated video integrates the festival of lights seamlessly into the gameplay, fostering a strong connection with Indian fans. The video has already amassed 123Mn impressions within 24 hours of its release. Clash of Clans recently released their first animated Diwali video вЂClash Wali DiwaliвЂ™ to usher in the festivities on their India social channels.

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